Nike Instagram Reels✔
@nike on Instagram Reels
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@nike Instagram Reels statistics
Trends compare the latest snapshot with data captured 31 days ago.
How much does @nike charge for a sponsored post?
Based on @nike's 291M followers and 9.2% engagement rate, a sponsored Instagram Reels post is estimated at $5.4M–$8M. This estimate multiplies audience reach by engagement quality at a $25 CPM benchmark — accounts with above-average engagement command higher rates than follower count alone suggests.
Sign up free →Views over the last 90 days
View weekly datapoints
| Date | Followers | Engagement |
|---|---|---|
| Jul 28 | 291,687,243 | 1.9% |
| Sep 16 | 291,220,334 | 2% |
| Sep 18 | 291,209,493 | 2% |
| Oct 18 | 290,952,530 | 9.2% |
Performance summary
@nike currently reaches 291M followers on Instagram Reels. Across 1.7K tracked posts, the account averages 1.9M views per post. An engagement rate of 9.2% signals strong audience interaction relative to reach. Posting cadence over the tracked period averages 292.2 posts per week. Buzzlytics scores this account a Buzz Rank of B.
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Full historical charts
Follower, views and engagement history beyond 90 days, with daily granularity.
Sign up free →Viral video detection
Every breakout video, ranked — see exactly which posts overperformed and why.
Sign up free →Hashtag landscape
Which hashtags drive this account's reach, with per-tag view counts.
Sign up free →Best posting times
The account's highest-performing days and hours, computed from its own posts.
Sign up free →Channel comparison
This account vs. any competitor, side by side, with winner badges per metric.
Sign up free →Per-video analytics
Views, engagement, watch time, and scores for every individual post.
Sign up free →Frequently asked questions about @nike
How many followers does @nike have on Instagram Reels?
@nike has 290,952,530 followers on Instagram Reels as of October 2026.
What is @nike's engagement rate?
@nike's engagement rate is 9.2%, calculated as total interactions (likes, comments, shares) divided by total video views across tracked posts.
How much does @nike charge for a sponsored post?
Based on follower count and engagement, a sponsored Instagram Reels post from @nike is estimated at $5.4M to $8M. Actual rates vary by campaign scope and usage rights.
How often does @nike post on Instagram Reels?
@nike posts about 292.2 times per week on average over the tracked period.
How many views does @nike get?
@nike averages 1,946,218 views per post across tracked posts. Total views and daily view growth are available with a Buzzlytics Creator account.
Accounts like @nike
See where @nike ranks: Top Sports Instagram Reels accounts →
Data source & methodology
Buzzlytics tracks publicly available Instagram Reels profile data. Statistics on this page are aggregated from @nike's public reels and profile information, refreshed regularly (last update 29h ago). Engagement rate is total interactions (likes, comments, shares) divided by total views. Sponsored-post estimates are modeled from follower count, engagement rate, and a $25 CPM industry benchmark — they are estimates, not quotes. Nothing here is provided by or affiliated with Instagram Reels. Profile owners can request removal at any time via support@buzzlytics.io.